AutoFair Subaru is honored to receive the 2026 Subaru Love Promise HEART Award.
In recognition of our commitment to our customers and community.
What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place.
What is the Subaru Love Promise Community Commitment?
At AutoFair Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is AutoFair Subaru dedicated locally to the Love Promise?
AutoFair Subaru believes in making a positive impact on the community in which we live and work.
ASPCA, Salem Animal Rescue League, MSPCA at Nevins Farm
National Park Association
AdoptAClassroom, Consentino Middle School
Emmaus, Haverhill YMCA, Northeast Veterans Outreach Center, Meals on Wheels, Community Action Inc
Leukemia & Lymphoma Society, Exeter Hospital
Love Promise Stories from AutoFair Subaru
Subaru and AutoFair Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
AutoFair Subaru Gifts Shoes to Princesses and Super Heroes! - Brandy C
For the past 5 years, AutoFair Subaru has donated shoes to kids in need at Community Action, Inc. Typically this is done through a visit to the Fox Center in Haverhill and then staff from CAI bring shoes to the Seacoast Center to be distributed. This year we wanted to visit both locations and make sure the kids felt extra special. The Seacoast Center ended up making AutoFair Subaru and its employees feel that special love! The kids, with help from their teachers, created an amazing "thank you" banner and balloon arch. Talk about a warm welcome! The kids were also dressed in costumes. We have never been able to put shoes on Spiderman, Superman, and Disney Princesses before! It was a truly special day. I will never forget the smiles on their faces; they were beaming with pride as they wore their brand new shoes! We even got to keep the Thank You banner and have it proudly displayed in our showroom. Thank you to Community Action, Inc for their partnership and for making us feel the love that day!
AutoFair Share The Love 2025 - Rey M
Emmaus has helped Haverhill and the Lower Merrimack Valley fight homelessness since 1985. They operate two emergency shelters, operate 99 units of affordable housing, and provide countless other services to Haverhill and the surrounding communities. AutoFair Subaru was proud to partner with them once again for the Share the Love campaign. A portion of each new Subaru sold went to Emmaus, totaling $18,500 for the entire campaign! With certain funding sources becoming more difficult, a partnership like this can become vital. AutoFair is proud to stand with Emmaus and fight homelessness in Haverhill.
AutoFair Starts the School Year Right at Consentino Middle School - Brandy C
Our Subaru Loves Learning partner, Consentino Middle School, was starting the school year in a brand new facility. They had been dealing with construction and other distractions for the past two years but were excited to get started and have students in the new building. We came in with a full catered lunch on the teacher's last meeting day before the school year started. We met with the staff, took a tour of the new building, and made sure everyone was fed! It was great day, we feed almost 150 employees and everyone was very grateful. Several times we heard how appreciated they felt. Consentino is a bright pillar in the Haverhill community. They offer services to student's families that need extra support. There is a food bank, adult education classes, and clothing available for those in need. The Community School model is amazing to see and they have more capacity now in the new building! Dan Wood, General Manager, was able to meet with several of the teachers who received our Adopt-A-Classroom grant. It was great to hear how that money would be put to use! We wish that everyone at Consentino Middle School has the best school year and that they continue to make such a massive impact on Haverhill.
AutoFair Loves the Earth - Kam N
We were so glad that AutoFair worked with the Arbor Day Foundation for Subaru Loves the Earth! They gave out so many trees that day, there were a lot of people in the store and in the parking lot! It was nice to see the impact a business like theirs can have when they do something good. I also got to take a picture with my salesperson Rudy, I love when I get to see him!
AutoFair Celebrates - Jessie L
AutoFair Subaru celebrated their Love Promise Customer and Community Commitment Award win in a big way! A staff member from Rep. Andy Vargas' office presented them with recognition from the Representative's Office congratulating them on their win and the impact AutoFair has in the Haverhill community. After the award presentation from Subaru there was a catered lunch from The Hidden Pig, we ate so good! It was a wonderful day. It was refreshing to see a company that celebrates it's employees as much as it's customers. I was so happy to be in for service that day, best oil change ever!
AutoFair Shares the Love with Emmaus - Al H
Part of Emmaus' mission statement is to help people rebuild and restore their lives by creating and renewing a sense of community within all its programs. Since their start, over 45,000 people have been assisted out of homelessness towards permanent housing, jobs and self sufficiency. Each year, they provide over 90,000 meals and have 99 units of permanent affordable housing. With grants and funding more uncertain than ever, AutoFair Subaru's Share the Love contribution of $18,000 will have a real impact in the Haverhill community. Their continued partnership allows to realize our calling of the collective spiritual and social responsibility to serve all people in need.
AgeSpan and AutoFair Support the Merrimack Valley - Joan H
AgeSpan services 28 cities and towns throughout the Merrimack Valley and North Shore, including Greater Haverhill. Last year, we served 107,727 meals to 693 Greater Haverhill residents. Overall more than 1 million meals were delivered to older adults and those with disabilities thanks in part to the support of individuals and corporations such as Subaru. AutoFair Subaru's involvement in the Share the Love event helped raise close to $4,000 for AgeSpan's Meals on Wheels program! Thank you for sharing the love and for helping us share meals, kindness and hope to those in need!
THANK YOU FROM LLS, AUTOFAIR SUBARU! - Tasha M
For the past 10 years, Subaru of America and its retailers have partnered with The Leukemia & Lymphoma Society (LLS) through the Subaru Loves to Care initiative. The partnership has involved delivering blankets and messages of hope to cancer patients across the country. On June 25th, AutoFair Subaru personally delivered these items to patients. These blankets and messages of hope provide warmth and comfort to cancer patients during treatment. Thank you for your commitment to supporting your community as well as the LLS mission to create a world without blood cancer and improve the quality of life for patients and their families.
AutoFair Subaru Teams Up to Support Local Community - Nate R
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Haverhill, this is a harsh reality. Helping others strengthens communities, which is why AutoFair Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like AutoFair Subaru have helped nearly 900,000 children and adults in urgent need. On 02/27/2025, AutoFair Subaru donated 204 shoes/socks to Community Action, Inc.. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
AutoFair Subaru Loves the MSPCA @ Nevins Farm - Jill F
Through AutoFair Subaru, Subaru of America and the Subaru Loves Pets activation in October, AutoFair was able to throw a fun trunk or treat that went to a great cause. Richard Hutchinson from the MSPCA represented the Nevins Farm location in Methuen and was on our site for AutoFair Subaru's annual trunk or treat. There was a pet food drive that led to the donation of over 170 lbs of food! There was also plenty of candy and treats for the kids and other attendees. The showroom sure looked spooktacular as all the vehicles were decorated with a different theme and loaded with lots of candy. This is a great event that we look forward to each year!
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